Concept validation and optimization—Many new products fail in the market because the proposition isn't optimized—why risk losing a great product idea with a substandard execution?
Bad ideas waste time and money—we have early stage tools to separate the winners and losers.
Superior creative execution—our commercials are among the highest scoring as measured by Nielsen, and among the best performing in terms of sales—consistently outperforming the competition.
Fully integrated, data-driven TV and digital media program
  • National cable, network broadcast, CTV, sponsorships.
  • Integrated digital to reach granular targets effectively.
  • Spot TV marketing testing.
Fully comprehensive D-Risk ModelD-Risk™ is a scalable in-market research vehicle that seamlessly scales up to expand to the mass market with minimum risk—Turnkey or a la carte.